Learn How AT&T and Safeway Leverage In-Store Technology at PRI Forum 

Register before the February 15 Early Registration Deadline.  

CHICAGO -- Presenters from AT&T and Safeway will be featured during the Platt Retail Institute's Retailer Education Forum in a session titled Leveraging In-Store Technology.  The Forum will be held on March 6, 2012, from 12:30-5:30 p.m., in conjunction with Digital Signage Expo in Las Vegas.

Presenters Tim Johnson, Retail Innovation, AT&T Mobility IT, and Dan Pryor, VP of Corporate Communications, Safeway, will share their experiences dealing with the challenges and opportunities of various in-store technologies during the session. 

AT&T is continuously introducing new technologies in its stores.  Johnson will discuss how these efforts are helping to improve the customer experience.  Pryor will talk specifically about the implementation of a digital signage network in Safeway in-store pharmacies, including the history of the network and its current status.

Other sessions on the agenda for the Forum include:  

• Cross-Channel Retailing. 
• Intelligent Digital Signage Solutions in Retail. 
• An Interactive Case Study.   
• EU Retail Trends. 
• Selling Digital Signage Retail Media Channels.     

Register by February 15 to get the best rate.  Retailers and other qualified end users* may register for a special discounted fee of $95. The fee for all other attendees is $195 for early registration (before 2/15/12), and $250 after 2/15/12.  All early registrants (before 2/15/12) will automatically be entered in a drawing for a Kindle Fire.  

Learn more about the Forum here.  Sign up to attend the Forum at the PRI registration site or as part of your overall registration for  Digital Signage Expo.   

The PRI Retailer Education Forum is sponsored by: 

*End users are defined as representatives of companies or organizations that have deployed or are considering deploying digital signage. End users may include representatives of facilities such as hospitals, universities, airports, museums, banks, hotels, government agencies, corporate offices, etc. Retailers are a subset of end users and typically represent department stores, discount stores, convenience stores, and other similar businesses. 

______________ 

Platt Retail Institute (PRI) is recognized worldwide as an industry-leading expert in research and consulting to retailers, media companies, financial institutions, hardware, software, transmission, and other business enterprises seeking to impact the customer in-store experience. PRI delivers impartial business analyses and offers the strategic consulting necessary to an organization considering the impact and benefits of a digital communications network implementation.